Article spinning works by rewriting words and sometimes sentence segments, using words that a computer thinks have the same meaning as each other.

It can be done manually – in which case you need a good writer and will likely pay at least as much as writing the article from scratch – or, more often, it’s done with software.

Manually spinning an article is maybe OK. But if you’ve ever tried it, you’ll know that it often takes at least as long to do this as it does to start over.

So most people who use article spinners resort to software. With mixed but usually poor results.

Just for a laugh, let’s run one of my recent pages through a spinner.

The first paragraph that I wrote is here:

“Landing pages get mentioned a lot in internet marketing. Some people think they’re the be all and end all of internet marketing.”

The spun version came out like this:

“Obtaining web pages find talked about a great deal in internet website marketing. A number of people think they’re the particular become most as well as stop most of internet website marketing.”

Not something you’d willingly put on your own or anyone else’s site.

Or another spinner decided this was readable:

“Landing web pages get mentioned a lot in web . a few other folks suppose they’re the be all and finish all of internet advertising.”

Neither of those would get past a human check at somewhere like Ezine Articles or any other article directory that did any kind of checking before accepting an article.

And – in the highly unlikely event that they did get accepted – no-one in their right mind would read through an article like that and click through to your website.

But people still use these.

The phrase “be all and finish all” (in quotes) returned 2,160,000 results in Google when I searched for it.

So obviously people are using spinners to create content.

The top result was from an educational site (.ac in the domain name) so was almost certainly the result of paying an SEO company to get educational backlinks.

But I doubt even an infant school would let their students write something like “compare when to ponder this viewpoint”, which was another sentence fragment I found on that page.

And that was one of the better ones I found!

Some of the articles even managed to mess up the titles (unless you know anyone who’s really searching for “Womens cloyhing”?)

Google has more than enough information to know that these are spun.

It will then – at best – downplay their importance in the search results or – more likely – penalise you for attempting to influence the search results. Badly.

It’s much, much better to write your own articles.

Which leads me neatly on to saying that you should check out my product about how to write an article in 20 minutes!

Feel free to add your thoughts in the comments box below.