Video creation doesn’t have to be complicated. With today’s technology, you can shoot videos on your phone that would have taken a full studio’s worth of equipment to create a decade or two ago.
5 Tips for Simple in-House Video Creation
Category Archives: Internet Marketing
How to Create Videos for YouTube
Even if you upload your videos elsewhere, YouTube is the place that everyone seems to expect them to be placed. Many sites make it very easy to add your video and will take care of all the behind the scenes technical stuff, leaving you free to get on with your life.
Which means that it makes sense to create your videos with YouTube in mind.
Fortunately, that’s reasonably easy. Part of the reason they’ve become as successful as they have is that everything has been made as easy as possible.
Why Should You Give Things Away for Free on the Internet?
Giving things away for free on the internet almost seems like a way of life. But have you ever stopped to ask yourself why or even if you should join the crowd?
There is a school of thought that following the crowd is a recipe for disaster and that giving things away free only conditions people to expect everything to be offered at zero cost.
Others will counsel you to give things away in order to build up your business.
There’s logic in both arguments but you need to take a step back and decide which option – or a mixture of both – is the best for your business.
Who Should Give Things Away for Free on the Internet?
The internet is a fantastic medium to use and it lends itself to the idea of giving things away. To an extent, that’s the expectation of your potential customers. But there’s also several other reasons that you should consider.
Who should give things away for free?
In a nutshell, anyone who wants more business.
Does Giving Stuff Away for Free Make Sense?
We’re often told to give people a free gift to help persuade them to give us money longer term. But is that a sensible idea or is it just a dumb move that’s costing us money?
A lot depends on what it is you’ve giving away free.
And what your business model is as well.
A lot of internet companies – Google, Facebook and many others – have started by offering everything for free and working out how to make money from it longer term.
But you need very deep pockets for that kind of approach.
How to Get Website Traffic for Free
The idea of getting website traffic for free is always appealing. After all, you should be able to make money out of the average website visitor, whether that’s by them clicking on adverts or (better still) paying you for products or services that you sell directly or via a commission program.
Of course, apart from the air we breathe, nothing in life is really free. Which means that you’ll probably be trading your time to create whatever it is that is getting you the free traffic. But that goes for anything.
My Hosting Issues – Moving Host from 1&1
For more years than I care to remember, most of my websites have been hosted by 1&1 Internet.
They’ve had their ups and downs but have generally been OK so long as there have been no problems (sound familiar?)
When there have been problems, they’ve been resolved. But not fast. Support used to be UK based although (because they didn’t pay high wages) not necessarily with someone whose first language was English. Now it’s somewhere in the world – I’ve no idea where but the accents don’t sound Indian so I’d guess maybe the Philippines.
Anyway…
At 02:37 on 30th April their automated system sent me an email saying there was a problem with one of my sites. Their system thought it had been hacked and that one page (out of several thousand on that site) had a problem.
Is Buying Website Traffic a Good Idea?
One of the things that’s difficult to get on the internet is traffic. There are millions of websites and billions of pages which makes finding the pages on your site more difficult that finding a needle in a haystack. Depending on how you tackle things, it can take a year or more before you start to see anyone other than yourself and some friends in your server logs.
If you’re not providing a local business, it can be tempting to look at offers that claim to send thousands or even millions of visitors to your website.
After all, if you’re buying that many visitors, it stands to reason that some of them will sign up to your newsletter or buy something from you.
Or does it?
Building a WordPress Website From Scratch
Building a WordPress website from scratch is a relatively simple process. If your hosting offers it – and most modern hosts do – you can do a basic installation with a handful of clicks.
Then the fun part begins!
How Can You Learn Internet Marketing Fast?
Internet marketing is a big subject. It’s not the same as learning to drive a car where there are relatively few things to work out, instead it’s got a lot of components. The good news is that you don’t need to learn all of them before you start potentially earning some cash from your activities.
Decide which area interests you
Don’t focus on the money at this stage.