Sometimes it seems that you’ve written everything there is to write about your subject.

How can you generate ideas for new content without frying your mind?

Sometimes it’s as easy as looking for lists that other people have written.

For instance, when I started this post I could have searched for something like “content ideas list” and I’d have been given a number of sites, all of them with lists relating to content ideas.

And (for the sake of research you understand), I’ve just done that and got sites with 100 ideas, 88 ideas, 26 ideas, 31 ideas and that’s just on the first page of the results.

You can do that with almost any subject and the chances are high that you’ll get some workable lists.

Once you’ve clicked onto the list, skim it quickly.

Ideally, you’re looking for an idea that leaps out at you.

If one does, that’s your topic for your latest post,

If nothing leaps out at you then either choose a different page from the results or read a bit more from the page you’ve found. I’ve had mixed results doing that – sometimes the page that comes up was specifically written to show up in the search results rather than provide any useful information, other times it’s been written by an enthusiast who knows more about their subject than how to properly communicate it.

Those are gold dust if you know your subject – all you have to do is take the idea and write about in a way that the average person can easily understand rather than just rocket scientists.

Just start typing!

It’s often said that with essays – and by extension that would apply to blog posts – that you should delete the first one or two paragraphs that you write because they’re usually your worst piece of writing as you’re still warming up.

You could apply that logic and start writing, allowing yourself to get in the flow and let your creative mind take over the process.

Do that a few times and you’ll be pleasantly surprised at the results most of the time.

Remember that until you press the publish button, no-one apart from you knows what you were thinking about writing about anyway.

Go back through your old posts

If you’ve been writing about the subject for longer than a few weeks, you’ll have older posts that probably give an outline of your subject.

You can browse those and mine them for ideas in exactly the same way as you can with other people’s sites.

Often you’ll browse an older post and realise that you could elaborate on something in it.

Go through your outbox

If you ever send emails to people who’ve asked you questions, your outbox is a goldmine!

You’ll have answered a real question from a real person. That in itself is a very good start.

And you’ll probably have given an outline of whatever the question related to because emails are often relatively short.

Of course if you’ve written a long reply then it may be possible to use it as almost a complete piece of content in itself. I’ve done that on more than one occasion where I’ve written a detailed reply to a friend and then had the lightbulb moment where I realised I could offer the reply to a wider audience.

Be a curator

Curating content was being heavily pushed a while back.

All it really involves is finding one or more good stories and adding your comments. Very much like the opinion section in a newspaper.

Or you could collate and embed several videos relating to your niche and put your comments below each one.

Interview someone

Most people like to talk about themselves!

Find an expert in your niche and interview them.

That could be via Skype or it could be by email.

If it’s Skype, you could put up a recording of the call as well as a transcript.

If it’s an email conversation you may need to edit the response so that it fits better in a web page format but if you’ve phrased your “interview” well then the reply should come back near enough ready to use.

It may take several emails to find an expert in your niche but persistence pays off.

Make sure that your interviewee has some benefit as well – a link to their site and/or product, a copy of the recording, that kind of thing.

Take a break

Sometimes you really do need to switch off.

You can take a break by writing about a different topic or niche.

Or you can take a break by changing mode – video instead of written content for instance.

Or you can take a break by changing your focus – getting more backlinks to your website for instance.

There are lots of ways of taking a break from your main niche without giving up on your internet marketing altogether for that day.

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