One thing that works a lot more than most people would openly admit is getting inspiration from other niches.

Ideas often seem to be industry specific but when you examine them they can usually be easily used in your niche.

Chances are if you’re on a few internet marketing lists there’s a good chance you can apply the techniques being used to your niche.

OK, things like a free giveaway are commonplace but the squeeze pages can vary quite a bit. Sign up for a few lists in your chosen niche and click the links that show up – you’ll soon get a handle as to what’s being used and what’s being offered.

It could be that most of your niche is stuck in a time warp and is only offering a PDF report via a simple squeeze page.

That would give you the opportunity to maybe offer an audio or video giveaway – they work well in internet marketing and there’s no real reason to think that other niches contain a different variety of human that wouldn’t respond equally well.

You might even experiment with a video squeeze page or possibly even the latest list building technique to be used in internet marketing where you build a buyers list rather than a freebie-seeker list.

It’s currently working well in the internet marketing niche and although the lists are smaller they tend to be more responsive. So a less-is-more approach is worth testing.

The same goes for offers once people have signed up

I like the self help niche and regularly sell easy to use meditation products amongst other things.

But most of the time, the products are pricey compared with internet marketing ones – it’s rare to find a self help product below about $27 and even the entry level prices often start at close to $100.

That’s good for commissions.

But it also brings back memories of the internet marketing world a few years ago,

Since then, price deflation has hit big time.

It’s made the products more affordable and more of an impulse buy.

Maybe you could apply that to the niche you’re marketing in?

It’s certainly something I’m investigating in the self help market at the moment – I’m working on a series of products that will be offered in internet-marketing style so there will be a base product priced at $1 followed by upsells at (probably) $3, $5 and $7 or $9. Possibly with a higher end upsell as well.

And offering 100% commission to affiliates on most of the funnel, maybe all of it apart from the higher end upsell.

That’s not something I’ve come across in the self help or weight loss niches.

Which is why I’m strongly considering using it in self help – and throwing the idea out there because it will almost certainly work better if there’s more competition. The buyer lists will grow and it could turn into the same kind of addictive purchase regime that works in internet marketing.

Just a thought.

I could be wrong.

But human nature doesn’t tend to be niche specific so I think there’s an excellent chance of that approach working and opening up the market to new buyers who want their “fix” of good quality products but not at the $27 and upward price level.

There’s lots of other ways to get inspiration

Facebook and Pinterest tend to favour images.

Those do get used in the self help world – often relaxing pictures with a few motivational words or pictures with seemingly extraordinary feats like fire walks.

You could use those to find ideas to apply to your niche.

Near enough anything that works in one niche can be applied to another one.

It really is that simple.

Members only clubs work in real life but also hold an appeal online.

We’re almost hard wired to seek out things that initially appear difficult to get,

Limited editions or limited availability work in almost every industry.

Prompt responses or personalised responses work well in almost every industry. My guess is there’s a sizeable chunk of the world that would pay a small extra fee not to have their “important” call held in a seemingly infinite length queue and there are already services online that will listen in and call you back when the company you’re calling finally gets round to answering your call.

That could be applied anywhere – for instance product support is often slower than you’d like.

Google and YouTube do a good job of skirting round that and there’s nothing to stop you adding your own “support” videos. I’ve done that on more than one occasion.

Feel free to add your inspiration ideas in the comments box below.

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